Urban Automotive celebrates reaching 100,000 YouTube subscribers, with Scott Disick’s one-of-one Rolls-Royce Cullinan build proving its most popular video to date

  • Channel takes viewers behind the scenes at Urban Automotive HQ, showcasing its latest luxury vehicle customisation projects for VIP clients including Olly Murs, Jesy Nelson and Yianni Charalambous
  • Regular ‘Urban Uncut’ feature airs every Friday at 5:30PM on the Urban Automotive YouTube channel, hosted by Simon Dearn and Lenny Howlett

Urban Automotive, the bespoke modifier of luxury automotive brands, is celebrating a significant milestone in its digital presence after reaching 100,000 subscribers on its YouTube channel.

The company’s weekly ‘Urban Uncut’ video series has grown increasingly popular over the last 12 months, taking viewers behind the scenes at Urban Automotive’s vehicle workshop, featuring exclusive road tests of the latest luxury vehicles, and with design previews and insights on future build projects.

From bespoke vehicle builds for popstars Olly Murs and Jesy Nelson, to deep dives into Urban’s inhouse carbon fibre manufacturing capabilities, the Urban Automotive YouTube channel has become a go-to destination for car customisation enthusiasts worldwide.

Urban Automotive’s top 5 most popular videos to date:

1. Scott Disick’s 40th birthday gift to himself: Delivering a 1 of 1 forged carbon Rolls-Royce by Urban: TV personality and car enthusiast Scott Disick entrusts Platinum Motorsport and Urban Automotive to transform his Rolls-Royce Cullinan into a truly unique vehicle. Viewers are taken on the Urban Automotive journey from start to finish, with insights into the creation of the specialised carbon fibre bodykit and cinematic footage of the vehicle delivery across LA to Scott’s home in Calabasas.

 

2. First 2023 Range Rover Sport modified | Urban Uncut Ep70: In this episode, Urban Automotive becomes the first company in the world to modify the 2023 Range Rover Sport. Company founder Simon Dearn takes a hands-on approach in the workshop, testing new 24” wheels and giving a behind the scenes peek into the design and development of the custom build.

 

3. First modified INEOS Grenadier - Is it a Defender beater? | Urban Uncut S2 Ep10: Another first for Urban Automotive, as the team get their hands on the INEOS Grenadier to give the 4x4 a complete Urban makeover. Simon takes the viewers through the rendering process and how this translates to real life application with the help of his team of expert technicians.

 

4. The Cars Featured In The Gentlemen Netflix Series by Guy Ritchie - Our Take…: Guy Ritchie’s latest Netflix series The Gentleman has his signature sharp style and wit, with impeccably dressed actors and some interesting car casting. Here, Lenny takes a closer look at the cars that were used on set and how they might have looked if Urban had got their hands on them first.

 

5. Dushane from Top Boy’s Land Rover Defender by Urban | Urus Wide Body? | Urban Uncut S2 Ep36: The art director for the hugely popular TV crime drama Top Boy approaches Urban with an exciting project for a Defender 110. Lenny and the team set about adding the signature Urban style to the car for the show’s lead character Dushane (Ashley Walters).

 

Simon Dearn, founder at Urban Automotive, said: “We are very grateful to our loyal subscribers and supporters for helping us reach this milestone. Our YouTube channel has been instrumental in helping us connect with our audience, sharing our passion for automotive craftmanship and showcasing the creativity and expertise of our team.”

 

To join Urban Automotive’s thriving YouTube community and explore its latest content visit

https://www.youtube.com/@UrbanAutomotive

For information on Urban Automotive, visit www.urban-automotive.co.uk or call 01908 978978.